Hi, I'm Rox!

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So you can live on your terms, free of society’s expectations, and believe you’re worth knowing as you are

Hi, it's me, toxic shame

I'm the problem, indeed.

I’ve been the one holding you back all this time. I’ve kept you small, trapped in the cycle of fear and self-doubt. I’m the reason you struggle with social anxiety, people-pleasing, and self-sabotage.

I made it hard for you to ask questions, make friends, or hold a simple conversation. I convinced you you weren’t worthy of promotions, opportunities, or even your dream life.

I’m the voice that whispers you’re not enough. That makes you question your worth.

I’ve made you try to fit into a box that wasn’t meant for you—forcing you to put on a mask of confidence, even when you didn’t believe it yourself. I’ve kept you trapped, wishing you could be like everyone else.

But now, you no longer have to be paralyzed by me. You can show up authentically without fear of judgment or rejection. You can stop letting me control your life and start believing you are worth knowing, just as you are.

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What is toxic shame?

Toxic shame is that deep, uncomfortable feeling that you’re not good enough, that something is wrong with you, or that you’re unworthy of love, success, or happiness. The voice in your head tells you you’re flawed, that you’ll never measure up, or that you don’t deserve the best things in life. Toxic shame makes you feel bad about who you are at your core. 

What does it do?

It can prevent you from living authentically, cause you to hide parts of yourself, and keep you in a cycle of fear and self-doubt. When toxic shame runs the show, it prevents you from stepping into your full potential and living the life you truly deserve. It shapes your behaviors, thoughts, and interactions with others, often in unhealthy ways.

5 quick ways to manage social anxiety

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There’s no substitute for effort, but you can speed up the process if you understand and take these 5 ways seriously. This is your starter pack; what you do with it is up to you. Psst. It’s free!

Of all the outside sources I've read to help regarding Social Anxiety, your story(s) resonated with me the most the past year.

Whether reading your articles, downloading your guides and doing the workshops, I felt a need in my heart to express how grateful I am direct to you: you were vulnerable enough to create your brand based on your Social Anxiety, and now you’re helping others like me who feel the same.

– Lucas

Does this FEEL familiar?

You second-guess every decision, afraid you’ll make the wrong choice. You feel paralyzed by the pressure to meet everyone’s expectations, always trying to please others and never putting yourself first. You doubt your worth, even when you’ve accomplished great things. You hold back in your career, fearing you’re not good enough to step into bigger opportunities. Maybe you avoid difficult conversations or constantly overthink past mistakes. The idea of showing up fully as yourself in any area of your life seems like a distant dream.

Toxic shame shows up in many areas of life, but it doesn’t have to control you.

You're Here

Scared of making small talk and being super awkward about it that it shows

Tired of being seen as shy/quiet and that you have no personality

Worrying that you’re over-reacting or under-reacting in social situations

Losing self-esteem and confidence after each social interaction

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I spent the better part of my life trying to figure out how to like myself and push back against other people's expectations of me

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The truth

If you think being your awkward self comfortably and taking up space at the table is impossible to achieve, think again

If a homeschooled introvert with a foreign accent can find a way, so can you!

A podcast to help you push back against the toxic shame that impacts all areas of your life. My goal is to give you the confidence to go out into the world, share your worth, build meaningful relationships, and see yourself as highly capable. 

"For the longest time I thought I was having panic attacks but turns out it's social anxiety! By doing these kind of videos you do it helps me so thank you for that!"

– Spencer

Hi, I'm Roxana Alexandru

I was where you are

Here’s the good news: you can live a life free of toxic shame. The challenge is whether you’re ready to do the work and accept the effort. After years of being debilitated by it, I chose to do the work.

Ready to accept the effort?

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Master in psychology

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You'll relate so much to this blog.

This is where I pour all my insights, strategies, stories, and experiences related to breaking free of other people’s expectations of you so you can finally live on your own terms without shame. 

You’re worth knowing

The You’re Worth Knowing newsletter drops weekly to inspire, motivate, and educate you on embracing your true worth, rejecting societal pressures, and living authentically. Expect a mix of personal stories, real talk, and a few laughs along the way—because living boldly can be fun!

Hi, I'm Rox!

I spent years struggling with toxic shame, which often showed up as crippling social anxiety. It held me back in so many areas of my life, making me feel unworthy and paralyzed by fear. But through years of self-discovery and healing, I finally found the tools to break free from it.

I'm Roxana Alexandru

Coach. Content Creator. Introvert. Mom. Lifelong learner. Psychology lover. Awkward human. Welcome.

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